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We've Launched 'OKX House': Where Fashion Meets Function

We're happy to announce the launch of 'OKX House,' an onchain retail platform offering an immersive virtual shopping experience where customers can use crypto to purchase exclusive OKX and partner-branded items - from apparel to hardware wallets - each backed by a tradable NFT.

OKX House

Our 'OKX House' bridges physical and digital ownership, enabling our Wallet community to express their onchain identity in the physical world while maintaining true digital ownership. Each item's NFT can be gifted or traded on marketplaces (such as our Marketplace, which features zero fees).

Unlike traditional e-commerce solutions, our 'OKX House' is built upon a completely new backend system that enables the end-to-end customer journey onchain - while providing a familiar, seamless shopping experience and interface. By merging blockchain technology with retail, our 'OKX House' creates a new e-commerce paradigm where digital and physical ownership converge; each item is paired with a tradable NFT that can be gifted or sold before redemption, with the new NFT owner gaining full rights to claim the physical item. This decentralized authentication system eliminates the need for third-party verification, ensuring transparent and trustless ownership transfers.

Our 'OKX House,' available on both web and mobile, reimagines the onchain shopping experience through:

  • Multi-chain support: Purchase merchandise across six networks (Ethereum, Polygon, Arbitrum, Optimism, XLayer and BNB Chain) using native tokens and stablecoins, with more chains including Base supported soon

  • NFT-backed ownership: Every physical item includes a unique, tradable NFT certificate

  • Global logistics: Worldwide shipping through DHL integration

  • Zero-fee trading: Secondary market NFT trading with zero fees

  • Exclusive collaborations: Additional branded rooms will be added to 'OKX House' through collaborations with our brand partners

  • Fashion meets function: Stylish branded merchandise paired with functional blockchain utility

In the coming weeks, 'OKX House' will expand its virtual environment with dedicated partnership rooms featuring exclusive co-branded items from McLaren Racing, Manchester City and other community partners.

Aviso
Este contenido se proporciona solo con fines informativos y puede incluir productos no disponibles en tu región. No tiene por objeto proporcionar (i) asesoramiento en materia de inversión o una recomendación de inversión; (ii) una oferta o solicitud de compra, venta o holding de activos digitales; ni (iii) asesoramiento financiero, contable, jurídico o fiscal. El holding de activos digitales, incluidas las stablecoins, implica un alto grado de riesgo ya que estos pueden fluctuar en gran medida. Debes analizar cuidadosamente si el trading o el holding de activos digitales son adecuados para ti teniendo en cuenta tu situación financiera. Consulta con un asesor jurídico, fiscal o de inversiones si tienes dudas sobre tu situación en particular. La información (incluidos los datos de mercado y la información estadística, en su caso) que aparece en esta publicación se muestra únicamente con el propósito de ofrecer una información general. Aunque se han tomado todas las precauciones razonables en la preparación de estos datos y gráficos, no se acepta responsabilidad alguna por los errores de hecho u omisión aquí expresados.

© 2025 OKX. Este artículo puede reproducirse o distribuirse en su totalidad, o pueden utilizarse fragmentos de 100 palabras o menos de este artículo, siempre que dicho uso no sea comercial. Cualquier reproducción o distribución del artículo completo debe indicar también claramente lo siguiente: "Este artículo es © 2025 OKX y se utiliza con permiso". Los fragmentos permitidos deben citar el nombre del artículo e incluir su atribución, por ejemplo "Nombre del artículo, [nombre del autor, en su caso], © 2025 OKX". Algunos contenidos pueden generarse o ayudarse a partir de herramientas de inteligencia artificial (IA). No se permiten obras derivadas ni otros usos de este artículo.

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