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OKX and Manchester City players launch ‘OKX Collective,’ an immersive metaverse fan experience

Exclusive content provided from Alex Greenwood, Ilkay Gündoğan, Jack Grealish and Rúben Dias

MANCHESTER, UK, FEBRUARY 2, 2023 – OKX, one of the world’s leading technology and Web3 companies and home to the world’s second largest cryptocurrency exchange by trading volume, today announced it has partnered with Manchester City Football Club stars Jack Grealish, Rúben Dias, Ilkay Gündoğan and Alex Greenwood to launch the OKX Collective, an immersive metaverse experience designed specifically for fans.

The OKX Collective is a unique virtual metaverse environment that allows fans to experience Web3 first-hand and gain access to special content, experiences and rewards from some of their favourite Manchester City players.

Fans who visit the OKX Collective will be treated to special experiences designed around each player’s playing style and personal interests. These will include exclusive training content and music and NFT-based digital experiences.

Haider Rafique, Chief Marketing Officer at OKX, said: “Introducing elite footballers to our newly established metaverse is about sharing the boundless possibilities of Web3 and inviting fans to experience it first-hand. Web3 has the potential to be bigger than everything that came before it, and this is just a taste of the incredible experiences it stands to enable. Let me take this opportunity to welcome Jack, Ruben, Ilkay and Alex to both the OKX family and the incredible world of Web3!”

Jack Grealish said: “Manchester City and OKX are both winners. Combining football and the metaverse brings fans closer to the action! I’ve had a lot of fun bringing my digital profile to life with the support of the Club and OKX.”

Alex Greenwood said: “I’m excited to be teaming up with OKX and heading into the metaverse for the first time. We talk a lot about the evolution of football, and it feels as though exploring this space is the next step. There’s some exciting things to come with this partnership… especially if you like your trainers and digital collectibles!”

Ilkay Gündoğan said: “Football is all about community, and City fans are the best in the world, so we know the OKX Collective will be an incredible place. I’ve been following developments in Web3 for some time. I can’t wait to learn even more with OKX and bring fans closer to the action."

Rúben Dias said: “I am delighted to team up with OKX. By giving my fans a glimpse into how I prepare for matchday I hope to showcase the power of the metaverse and continue learning in this fast-moving space. Can’t wait to see what’s next!”

OKX is also the official training kit partner for MCFC for the 2022/23 season.

Disclaimer
Questo contenuto è fornito esclusivamente a scopo informativo e potrebbe riguardare prodotti non disponibili nella tua area geografica. Non ha lo scopo di fornire (i) consulenza in materia di investimenti o una raccomandazione in materia di investimenti; (ii) un'offerta o un sollecito all'acquisto, alla vendita, o detenzione di asset/criptovalute digitali, o (iii) consulenza finanziaria, contabile, legale, o fiscale. La detenzione di asset/criptovalute digitali, comprese le stablecoin, comporta un alto grado di rischio e può fluttuare notevolmente. Dovresti valutare attentamente se il trading o la detenzione di asset/criptovalute digitali è adatto a te alla luce della tua condizione finanziaria. Consulta il tuo consulente legale/fiscale/investimento per domande sulle tue circostanze specifiche. Le informazioni (compresi dati sul mercato e informazioni statistiche, se presenti) disponibili in questo post sono fornite esclusivamente a scopo informativo. Sebbene sia stata prestata la massima cura nella preparazione di questi dati e grafici, non si accetta alcuna responsabilità per eventuali errori di fatto o omissioni in essi contenuti.© 2025 OKX. Il presente articolo può essere riprodotto o distribuito nella sua interezza, oppure è possibile utilizzarne degli estratti di massimo 100 parole, purché tale uso non sia commerciale. Qualsiasi riproduzione o distribuzione dell'intero articolo deve inoltre indicare in modo ben visibile: "Questo articolo è © 2025 OKX e viene utilizzato con autorizzazione". Gli estratti consentiti devono citare il titolo dell'articolo e includere l'attribuzione, ad esempio "Titolo articolo, [nome dell'autore, se applicabile], © 2025 OKX". Alcuni contenuti possono essere generati o assistiti da strumenti di intelligenza artificiale (IA). Non sono consentite opere derivate né altri utilizzi di questo articolo.

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