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In the last two years, our industry has faced significant headwinds. Big players came and went, people declared bitcoin dead hundreds of times. We were forced to look inward and make tough decisions.
Despite the challenges, our industry persevered together and weathered the storm.
Staying on course during those difficult times required grit, determination and resilience. It's a journey that we went through collectively, with our customers, partners, employees and industry peers.
We can draw parallels between overcoming adversity in our professional and personal lives and competition in sports. We identify with the emotional triumph and heartbreak of competition on the pitch because we have our own parallel stories. Our life journey and experiences - both wins and losses - are the threads that intertwine to make up the fabric of who we are.
Our latest campaign featuring our brand partners starts with the Man City players. The campaign "my fabric" is a reminder to all of us that greatness cannot be achieved without belief, resilience, and conviction. But most importantly– doing the right thing. In this episodic campaign, you'll learn more about our brand ambassadors and their personal stories of grit to fortune. Where fortune is not always defined by financial success, but rather the sense of achievement. Big achievements.
The first ambassador video features star midfielder Jack Grealish. Videos featuring stories of other ambassadors will drop throughout the remainder of the Manchester City season.
It's our hope that these stories will shed light on the cumulative experiences that build our character, make us resilient, and shape our path to achievement.
Fabric is more than what we wear, it's what we're made of.
Written by Haider Rafique, OKX CMO In 1968, McLaren’s M7A car changed everything - it brought home their first F1 victory and introduced the now-iconic papaya. Back then McLaren got off the ground with sponsors one could regard as "old money". It was this marriage between Bruce McLaren and the commercial partners that defined a generation of racing. Now in 2025, a 'new money' is forming to create another defining moment. It starts with our new money app, standing side by side with McLaren as the team looks back on its history to forge a new legacy. This time we have chosen to help fans relive that era while creating our own mark with our partnership with McLaren.
23 mai 2025
41
OKX Web3
OKX
A New Alternative: Manchester City
Written by Haider Rafique, OKX CMO Football has always been more than a game, it’s about passion, connection, and relentless perseverance. At OKX, we share those values. That’s why our partnership with Manchester City continues to grow, pushing the boundaries of what digital engagement looks like in a digital-first world. Today, we’re proud to unveil our newest campaign: A New Alternative: Manchester City —a bold reimagining of how fans connect with the club they love.
22 mai 2025
35
DEX
Our OKX DEX Aggregator Upgrade
Today we unveiled an upgraded OKX DEX experience, guided by our vision that anyone can thrive onchain. Available* on our standalone OKX Wallet web and mobile apps**, OKX DEX helps make our Wallet the best all-in-one platform to explore the onchain world.
6 mai 2025
13
Trading basics
Trading tools
Trading
Alpha Traders Summit Dubai
When the side event, becomes the event
Incredible insights, real alpha and meaningful conversations - your words , not ours. As the desert sun sets on this year's Token 2049, we reflect on a memorable Alpha Traders Summit Dubai.
3 mai 2025
Débutant
26
OKX
New FCA rules going into effect soon
What’s changing? Due to recent regulations introduced by the UK Financial Conduct Authority ("FCA"), starting 8 January 2024, there will be some important changes to the OKX experience for new and existing retail users in the UK.
27 févr. 2025
36
OKX
We are changing our name and our brand identity
Meet OKX: A new identity for a big future Starting today, we are renaming the company from OKEx to OKX. We are now okx.com. Our apps will be rebranded to reflect our new name, new logo and our new identity. More to come in the following six to 12 months.