MetaMask's mUSD: An ambitious work to leverage the stablecoin market with hundreds of millions of users

Written by: Prathik Desai

Compiled by: Block unicorn

Weekly has felt déjà vu lately – another stablecoin launch, another attempt to change the direction of value. First, we saw a bidding war for Hyperliquid to issue USDH; We then discussed the verticalization trend for capturing US Treasury yields. Now, it's MetaMask's native mUSD. What are all these strategies connected to? Distribution capacity.

Distribution capability has become a cheat code, not only in the crypto space but also in various sectors as a way to build a thriving business model. If your community has millions of users, why not take advantage of it and put tokens directly into their hands? However, this doesn't always work. Telegram has tried to achieve this with TON, claiming to have 500 million message users, but these users have never migrated on-chain. Facebook has also tried to do this with Libra, firmly believing that its billions of social media accounts can form...

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