The IP Flywheel That Turns Stories Into Culture 🦕 every lasting brand runs on a loop. Story → Fandom → Product → Expansion below is how this loop turns creativity into culture. 1) story started as a clay-animated universe built around humor, emotion and identity. → storytelling first, ownership later. 2) fandom emotional storytelling built connection. → over 10K holders joined not to speculate but to participate through art, memes and shared culture. 3) products narrative turned into tangible experiences. plushies & merch lines mobile game with Gameloft 39-episode animated series with Mediawan → each product extended the world and deepened engagement. 4) expansion moving from Solana to Sui launching HEEBOO for community-owned IPs bridging Web3 with mainstream media & gaming → every move fed back into the same storytelling loop. Impact 👇 now an evolving IP ecosystem powered by creativity and emotional ownership. most projects chase hype → this one builds meaning. stories don’t fade with market cycles → they adapt, grow, and endure. @Claynosaurz - turning digital fandom into lasting culture.