Blockchain @Somnia_Network TGE Playbook could be inspired by Ronin & Axie Infinity
Lead With the Flagship Experience
+ Ronin didn’t market itself as “just another gaming chain” it launched with Axie Infinity, a game so addictive that players didn’t care it was on-chain, and it was one of the best and first to do play to earn
For Somnia: TGE should be anchored by one world-class immersive game such as CHUNKED2
The tech stack should be invisible, people log in for the experience, not the blockchain, and everything they do or mint is in that world and everything is on chain! amazing! (1/3) 🧵👇
During TGE, the energy is always the same. Everyone’s shouting about what they got, how they qualified, screenshots of airdrops flying around, speculation on what’s going to moon first. I’ve been there for a lot of these. The pattern is predictable, about 80% of those people leave as soon as the hype dies. They weren’t here for the long game; they were here for the quick airdrop obviously... but
If @Somnia_Network motto is to stay, then the real challenge isn’t the TGE itself, it’s what comes after. They need to keep the energy alive in month 2, month 6, month 12, otherwise it becomes another “remember when” chain.
Here’s what has worked for others: 🧵👇 (1/3)
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