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What is DOGS: the Telegram memecoin that rewards OG users

From Solana's Dogwifhat to Ethereum's Pepe, it seems that every blockchain network has a memecoin that explodes in popularity. One example of such a breakout memecoin is DOGS. Pegged as the most Telegram-native memecoin, DOGS seems to have taken the TON ecosystem by storm, having garnered a massive following despite only being a few weeks old.

Keen to find out about the hype behind DOGS? From breaking down the origins of DOGS to highlighting what the DOGS mini-app is all about, here's everything you need to know about the most Telegram-native memecoin to date.

TL;DR

  • DOGS is a Telegram-native memecoin that’s rapidly gained adoption in the TON ecosystem.

  • DOGS is inspired by Spotty, the mascot of Russian social networking site VK, which was drawn by Telegram founder Pavel Durov during a charity auction.

  • Despite being relatively new, DOGS has soared in popularity because of its easy setup process, community-driven growth, and focus on charitable causes.

  • The allocation of the DOGS token is dependent on factors that include Telegram account age, mini-app task completion, daily check-ins, and referrals.

  • While DOGS' tokenomics isn't publicly known, it's confirmed by the team that DOGS will have a fixed supply, no lock-up periods, majority community ownership, and bonus utility within the Telegram ecosystem.

What is DOGS?

DOGS is a Telegram-native memecoin inspired by the iconic Spotty, the beloved mascot of VK. Born from the heart of the Telegram community, DOGS has rapidly gained traction, tapping into the infectious energy of meme culture. By directly referencing Spotty, DOGS aims to capture the nostalgic charm of internet culture while offering a fresh and exciting take on the memecoin phenomenon. With a strong emphasis on community involvement, DOGS aims to prove that it’s more than just a digital asset and is instead a movement driven by its passionate supporters.

Why is DOGS popular?

Curious about what sets DOGS apart from the pack? Let’s explore some of the reasons for the mass popularity of the DOGS project.

Seamless Telegram integration

As a truly Telegram-native token, DOGS seamlessly integrates with the platform, offering a smooth user signup experience through the DOGS Telegram mini-app. Within seconds of being introduced to the DOGS mini-app, users are quickly integrated into the DOGS community as they receive DOGS tokens based on the age of their Telegram account. This no-frills approach differentiates DOGS from the swath of Telegram mini-apps today that bombard users with verifications and confirmations that ultimately add points of friction to the user experience.

Community-driven growth

DOGS is built and driven by a community that’s in the millions. With over ten million subscribers on its DOGS community Telegram channel and more than two million followers on the official DOGS X page, the project boasts one of the largest and most engaged communities in the crypto space. This massive following has been instrumental in propelling DOGS to the forefront of the Telegram memecoin scene.

Charitable focus

When the DOGS teams launched Stars within their mini-app, they stated that all proceeds would be donated to charity. This resulted in more than $300,000 being raised for a good cause, as DOGS donated these funds to orphanages and children's homes. In doing so, DOGS shows its commitment to giving back to the community and making a positive impact on the world.

The history of DOGS

For those new to the TON ecosystem and the origins of DOGS as a memecoin on Telegram, the history of DOGS traces back to a charity auction in 2021, when Telegram founder Pavel Durov drew Spotty, the now-famous mascot of the VK platform. This same drawing has now been adopted as the face of DOGS and is featured all across the DOGS Telegram mini-app and various marketing materials.

Since its early July 2024 launch date, the DOGS Telegram mini-app has been on a roll as it quickly attracted active users. The unique proposition of earning DOGS tokens simply by being a veteran Telegram user has proven to be a massive draw, with millions of users flocking to the platform to claim their rewards. This rapid growth has solidified DOGS' position as a leading player in the Telegram mini-app ecosystem.

How does the DOGS mini-app work? Tips for maximum DOGS allocation

DOGS mini-app example
Source: DOGS mini-app

Now that you understand the popularity of DOGS and its background, let's dive deeper into the DOGS mini-app and figure out how you can get the largest amount of DOGS tokens possible with these DOGS tips.

Being an OG Telegram user

DOGS OG Telegram user
Source: DOGS mini-app

The top tip to get the most amount of DOGS possible is to be a veteran Telegram user. Unlike many of today's trending Telegram mini-app, you don't need to jump through hoops to earn your initial DOGS allocation. By simply booting up the DOGS mini-app, you'll be rewarded with DOGS based on the age of your Telegram account. This novel approach has proven popular with mini-app users who are eager to claim their free DOGS tokens and become part of the community while avoiding the extra preliminary tasks when claiming tokens.

Completing additional mini-app tasks

From verifying that you're a Notcoin user to subscribing to Durov's Telegram channel, the DOGS mini-app offers many ways for you to earn extra DOGS tokens by completing various tasks. These tasks range from simple ones that involve interlinking with other Telegram mini-apps to social media-based missions that boost the visibility of DOGS as a dominant project in the TON ecosystem.

Logging in every day

Daily check-ins are a recent feature introduced by the DOGS team that rewards users for keeping the DOGS mini-app top-of-mind. Checking in daily will grant you a handsome sum of DOGS tokens to add to your tally, with consecutive check-ins snowballing and rewarding you with more DOGS over time.

Referring your family and friends

Keen to introduce your crypto beginner family and friends to the world of crypto on Telegram? Thanks to the low barrier to entry and no-frills mini-app experience, it'd make sense to refer them to the DOGS mini-app and give them the gift of DOGS. Upon launching the mini-app, you'll receive a portion of DOGS tokens as a reward for welcoming new friends and family to the DOGS community.

DOGS tokenomics

While official DOGS tokenomics hasn't been announced, the DOGS team has hinted at the potential allocation. Let's break down how it all works, according to their recent post on X. Referred to as DOGS Principles, the team has highlighted all the must-know facts about the upcoming DOGS listing.

  • DOGS will have no locks or vesting periods: While some project airdrops may involve some form of vesting period to prevent excessive selling pressure, you'll find no such thing here with DOGS. Once DOGS tokens are airdropped to your wallet, you're free to do whatever you please with them. Although some users may critique this because of the short-term volatility this may cause, it ultimately highlights how the DOGS team is confident about the long-term viability of DOGS as Telegram's most popular memecoin.

  • The DOGS community owns most tokens and the project has no pre-sale investors: One thing that can derail the momentum of memecoins is the fear caused by their “pump-and-dump” nature. Memecoin teams can sometimes surprise holders by revealing a hidden team allocation, which can lead to a loss of trust and a decline in the token's value. Thankfully, DOGS has taken a radically different approach. By making sure that the majority of tokens are held by the community, the project eliminates the possibility of insider trading and instills a sense of ownership among holders.

  • Fixed DOGS supply: Like Bitcoin, the DOGS memecoins will have a fixed supply. This means there'll be a set amount of total DOGS and no additional tokens will ever be created. This supply scarcity model is designed to increase the value of each individual DOGS token over time, as demand grows and supply remains constant.

  • The promise of Telegram-native utility: Although there isn't much news about the utility of DOGS within the Telegram ecosystem, it's likely that the DOGS memecoin will have some form of use within its mini-app. As the project matures, we can expect to see more concrete plans for DOGS utility emerge.

How to get started with DOGS

Setting up a Telegram account

If you don't already have a Telegram account, creating one is simple and free.

  1. Start by downloading the Telegram app from your smartphone's app store or visit the Telegram website.

  2. Provide your phone number and follow the on-screen instructions to verify your account and complete the setup process.

Once you have a Telegram account, you're ready to join the DOGS community.

Searching for the DOGS mini-app

If you're not invited to the DOGS mini-app, you can join the DOGS community by searching for the mini-app in the Telegram search bar. Inputting 'DOGS' should present you with the official DOGS mini-app and community channel, where you can join millions of fellow DOGS users.

Connecting your OKX Wallet

After you've claimed your DOGS tokens and verified your Telegram account age, you'll notice there's an extra task that rewards you with an additional 1,000 DOGS for connecting your wallet. To easily claim this, connect your OKX Wallet to complete the task and enjoy the future DOGS airdrop to your Web3 wallet.

Trading DOGS with OKX pre-market futures

Interested in trading DOGS but can't wait for its listing? Be sure to give OKX crypto pre-market futures a try instead. With DOGS pre-market futures already available for trading, savvy crypto traders can opt to trade the DOGS/USDT pre-market futures today while taking advantage of the 2x leverage available.

Final words and next steps

With its meteoric rise to the top of the mini-app charts, DOGS certainly has the potential to become a leading force in the Telegram-native memecoin space. With its strong community and innovative approach to DOGS distribution, DOGS certainly seems to have the ingredients for long-term success. By leveraging Telegram's vast user base, the team can reach a wider audience and accelerate the adoption of DOGS as the top memecoin on Telegram. With existing tasks tied to fellow mini-apps like Blum and Notcoin, we can certainly expect the DOGS project to expand its ecosystem by partnering with other Telegram-based projects in the near future while expanding upon the utility and popularity of DOGS.

Interested in other memecoins in the crypto space? Check out our guides to PolitiFi memecoins and cat memecoins to stay up to date with what's been trending.

FAQs

DOGS is a Telegram-native memecoin built around a strong and engaged community. It aims to embody the fun spirit and culture of Spotty, a mascot created by TON founder Pavel Durov.

Unfortunately, you're unable to buy DOGS tokens since DOGS is not yet available for trading. Alternatively, you can consider trading DOGS pre-market futures while staying up to date on the official DOGS channels for the latest information on the DOGS airdrop.

Unlike other memecoins which are based on Solana and Ethereum, DOGS stands out with its strong emphasis on community and its Telegram-native focus. Additionally, DOGS offers unique features and tokenomics that differentiate it from its memecoin competitors.

Trading cryptocurrencies like memecoins certainly carries inherent risks because of the volatility involved. As such, it's essential to conduct thorough research and consider your risk tolerance before trading DOGS.

Joining the DOGS community is easy. You can start by following the official DOGS channels on Telegram and X, where you're encouraged to participate in discussions, share memes, and contribute to the project's growth.

Disclaimer
This content is provided for informational purposes only and may cover products that are not available in your region. It is not intended to provide (i) investment advice or an investment recommendation; (ii) an offer or solicitation to buy, sell, or hold crypto/digital assets, or (iii) financial, accounting, legal, or tax advice. Crypto/digital asset holdings, including stablecoins, involve a high degree of risk and can fluctuate greatly. You should carefully consider whether trading or holding crypto/digital assets is suitable for you in light of your financial condition. Please consult your legal/tax/investment professional for questions about your specific circumstances. Information (including market data and statistical information, if any) appearing in this post is for general information purposes only. While all reasonable care has been taken in preparing this data and graphs, no responsibility or liability is accepted for any errors of fact or omission expressed herein.

© 2025 OKX. This article may be reproduced or distributed in its entirety, or excerpts of 100 words or less of this article may be used, provided such use is non-commercial. Any reproduction or distribution of the entire article must also prominently state: “This article is © 2025 OKX and is used with permission.” Permitted excerpts must cite to the name of the article and include attribution, for example “Article Name, [author name if applicable], © 2025 OKX.” Some content may be generated or assisted by artificial intelligence (AI) tools. No derivative works or other uses of this article are permitted.

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