I think the problem with L2 tokens is that the better they get, the more invisible they become. How do we bring chain loyalty and chain hype back? For whatever reason, some people don't like Polygon, but love Polymarkets and will love using the payments infra they're building. Arbitrum is also a chain with cheap fees and deep liquidity but people only appreciate the apps built on top of it not the chain itself. "Governance" hasn't been the fix because highly decentralized community owned chains like Polkadot or even Cardano haven't been doing very well (using L1s as examples). As of now, I don't really have a solution in mind unless all apps buy into helping the chain's token where L2 token holders get some stake in all apps built on the chain.