"The real goal should be to onboard as many net-new users as possible."
Nothing else matters.
If you're building a new blockchain, the most important thing today isn’t speed, dev experience, the VM, or decentralization.
It’s whether you can build and bring distribution to the apps built on top.
The real goal should be to onboard as many net-new users as possible. Most chains today just recycle the same users with short-term incentives, driven by the need to show fast growth to investors and token holders.
Onboarding net-new users means playing a long game. It means building growth loops that compound slowly. Worldcoin’s in-person onboarding is one example that might pay off.
If you're a founder choosing a chain, today the question to ask is what chain can bring as many net-new users to your product. Nothing else matters (grants, airdrops or token deals).
5.57K
3
The content on this page is provided by third parties. Unless otherwise stated, OKX is not the author of the cited article(s) and does not claim any copyright in the materials. The content is provided for informational purposes only and does not represent the views of OKX. It is not intended to be an endorsement of any kind and should not be considered investment advice or a solicitation to buy or sell digital assets. To the extent generative AI is utilized to provide summaries or other information, such AI generated content may be inaccurate or inconsistent. Please read the linked article for more details and information. OKX is not responsible for content hosted on third party sites. Digital asset holdings, including stablecoins and NFTs, involve a high degree of risk and can fluctuate greatly. You should carefully consider whether trading or holding digital assets is suitable for you in light of your financial condition.