When $popcat first launched it was past its peak mindshare but still hit billions because it had established itself as a classic internet cat meme. I see a similar trajectory for hello $kitty in that this won’t be a short term fad play like moodeng but will moon slow and steady given it’s an established cult and a classic cat meme.
Low-key thinking of adding $KITTY to my mid-long term meme bag, every girl under 25 I know in Milan is obsessed with Hello Kitty.
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