India’s Wealthy Investors Are Choosing Crypto Over Stocks and Gold

India’s Wealthy Investors Are Choosing Crypto Over Stocks and Gold
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India’s high-net-worth individuals are rapidly shifting from traditional assets to cryptocurrencies. Recently, India’s leading exchanges have reported a sharp rise in interest from Indian family offices, amidst the ongoing global bull run. 

Bitcoin’s Rise Fuels Confidence

The wealthy Indian investors are quietly shifting their money into digital assets like Bitcoin and Ethereum. The trend has shifted especially after Trump’s return to the White House, which has boosted global crypto confidence. 

With Bitcoin hitting above $120K and  giving 90% returns in a year, crypto is now looking a lot more attractive than gold, stocks or bonds. 

HNI Activity Spikes Across Top Crypto Platforms

A recent report reveals that top exchanges are witnessing a rise in interest from Indian family offices. Platforms like Mudrex saw high-net-worth individual (HNI) trading volumes jump 30% in a week, hitting $10 million.

CoinDCX saw a 25–30% jump in average trade size by HNIs in July, up from ₹5 lakh in June. Between January and June, over 3,500 HNIs, family offices, and institutions contributed nearly 50% of CoinDCX’s total trading volume. Their average monthly trading on spot markets crossed ₹50 lakh.

A Clear Shift In Mindset

Most wealthy investors are leaning toward blue-chip tokens like Bitcoin and Ethereum. Tokens like Solana and XRP are also gaining traction. CoinSwitch co-founder Ashish Singhal notes that Indian HNIs are no longer just exploring crypto, they are diving in. The mindset has clearly shifted from ‘Why crypto?’ to ‘How much and where to invest?’

Notably, Bitcoin ETFs have pulled in $70 billion in inflows and doubled in value to $150 billion in just 18 months, something gold has not achieved in decades.

Retail Investors Driving The Momentum 

Although HNI trades are growing, retail investors are driving the real momentum.  Daily trading volumes have jumped sharply across major platforms. CoinSwitch saw a 3x jump in daily trading, with more users now choosing to hold long term. CoinDCX’s daily volume rose 40% in July to $12.82 million.

Mudrex also saw a big boost with spot trading up 102% and futures up 200% in just a week. Interestingly, over half of this came from meme coins like Doge, PEPE, and Shiba Inu, while the rest was from Bitcoin, Ethereum, Solana, and Ripple. ZebPay saw 60% of trades towards the buy side. 

Many retail investors are entering or returning to the market, expecting more gains, while some are cashing out profits.

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